Product Development

Deliver the products your customers crave

Give your customers what they need. Partner with us and match proven product development methods with modern technology—and revitalize the way you build software.

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30%increase in subscribers

5xfaster to production

70%developer time spent coding

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We help companies like yours get ahead—and stay there

Pivotal Labs has refined our product development process through decades of practice. We can help you validate your concepts and quickly build software that creates incredible customer experiences.

Rapidly develop valuable software and iterate continuously.

Reduce risk and eliminate waste.

Rebuild organizational culture around delivering outcomes at speed.

Master the key components for building modern software

Your customers demand a seamless experience, and we can help you provide it. Shorten your product development life cycle and deliver software that solves real problems—and learn how to do it consistently, efficiently, and cost-effectively.


Extreme programming

React to change with consistent speed and quality. Extreme programming (XP) helps your teams build working software in the face of changing requirements.

How we do it

Work in collaborative, cross-functional teams

Practice pair programming and test-driven development

Deliver in short iterations with continuous integration/deployment


User-centered design

Focus your product design on what your customers need. User-centered design takes an evidence-based approach to ensure the software you build solves real problems.

How we do it

Conduct user research

Produce prototypes and user interfaces

Integrate accessibility

Practice service design and experience strategy

Design at Pivotal Labs
Product Management

Lean product management

Decrease risk and reduce waste. Lean uses constant validated learning to reduce the risk of building the wrong product while still being able to comfortably change direction.

How we do it

Define a minimum viable product (MVP)

Conduct lean experiments

Identify and test assumptions

Make data-driven decisions

Practical Advice for Product Roadmaps

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Let’s strike the right balance

We bring more to the table than sticky notes. The multidisciplinary experts on Pivotal Labs’ Balanced Teams bring diverse skills and perspectives to your product development. Our cross-functional product teams succeed because each team member has unique expertise and perspectives that everyone can learn from. This shared knowledge helps us make quick, informed decisions and reduce waste by eliminating handoffs.

Download the Balanced Teams white paper
“Pivotal's immersion-style training left the team I visited visibly fired up about developing in new ways. They had both the skills and the energy to make fundamental changes to their work style. Pivotal has taken the Extreme Programming of 20 years ago, gathered hundreds of thousands of hours of experience on live projects, and reimagined it for today's developer. I would recommend their training for anyone seeking rapid improvement.”

Kent Beck, author of Extreme Programming

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